What is Blendr?
Blendr is the new location-based mobile experience for everyone that lets you discover, meet, and interact with the people around you. Whether it is a concert, museum, or game, Blendr connects you with other fans nearby. Blendr is being launched by the developers of Grindr, the world's largest all-male location based mobile network. Blendr is based on the same award-winning technology that helped Grindr achieve astounding results since our launch just 2 years ago. Currently, Grindr has grown to over 2.6 million users in over 192 countries in just under two years and is growing at a pace of 8,000 new users a day with an average of 606,600 users logged on at any one time.
Solutions:
Blendr expands the opportunities to connect advertisers with consumers in today's expanding digital landscape. Engaging with potential customers and promoting your brand's products has never been easier. Blendr can help companies get the conversation started about their products in a new, fun and organic way. Anytime, any place, anywhere in the world.
Why Blendr?
With the increasing popularity of Grindr and the incredible success of our location-based marketing, we would love to develop a relationship with you as a launch partner for Blendr. Our capabilities extend beyond traditional advertising methods and we would like to work with you to develop a variety of promotional strategies that best reflect your needs and marketing goals.
Together We Will:
Develop and coordinate collaborative marketing strategies in which you will promote Blendr through your social networking sites (Facebook,Twitter, etc), branded web properties, and other platforms thereby increasing awareness of the application. On our part, we will promote you through Grindr and Blendr applications by featuring you on our banner ads, broadcast messages, social networking sites and company website.
Specific Uses:
- Promote and connect with consumers within your targeted audience.
- Promote and connect with consumers and make new ones on-the-go.
- Promote and connect with consumers at concerts, festivals and other promotional events.
What We Could Do:
- Use Blendr as a platform to promote your brand by using geolocation-based marketing.
- Build fan awareness for existing or soon-to-be released products by running banner ads or targeted broadcast messages to specific geographical regions.
- Direct consumers to your website and other online properties, including e-commerce portals.
- Broadcast meet-ups or events prior to or after live events.
- Use as a social tool for fans during concerts/live events/etc.
- Integrate your brand's messaging into the mobile app and user experience.
What You Could Do:
- Promote Blendr on your social networking sites.
- Promote Blendr on your website.
- Promote Blendr at concert, sporting event or other sponsored public gatherings.
Examples:
Broadcast message:
"(Brand/product) fans! Check out, Blendr. It's the fastest, most convenient and most FUN way to meet and chat with new people in your area using your mobile device. And it's free! Get it now at www.blendr.com!"
Facebook:
"Hey fans, hope you're all having a great weekend! We found a great way for us to stay in touch with fans and for you guys to meet and chat with other fans. It's called Blendr. Don't have it yet? Download it now. It's Free! Check-in tonight for more details. See you soon!"
Contact Us:
Blendr
Web: www.blendr.com
Email: .(JavaScript must be enabled to view this email address)
Phone: (310) 776-6692